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Competitive Strengths of Clark County

Available Customer Base with Buying Power

  • Clark County has demographic characteristics which may be attractive to companies in the retail industry such as a population of 22,700 in the county and a population of nearly 350,000 within a 50-mile radius of Arkadelphia, an average household income of $44,068, and a median age of 32.7.

  • Arkadelphia is located along Interstate 30, about halfway between Little Rock and Texarkana with an annual traffic flow of 10 million vehicles

  • Clark County is also home to two universities, Henderson State University and Ouachita Baptist University, which have a combined enrollment of more than 5,000 students.  Students at the universities provide a "ready made" customer base for new retail stores that locate in Clark County. 

  • Tourists are another major customer base for retail locating in Clark County.  DeGray Lake is a 13,400-acre prime vacation and weekend getaway within 10 minutes of Arkadelphia.  Situated among ridges of the Ouachita Mountains and formed by a dam across the Caddo River, the lake has more than 700 campsites, ranging from full hook-ups to primitive, and some 15 boat-launching ramps on its shores.  DeGray Lake is popular for fishing, camping, swimming, water-skiing and other water sports.  It is estimated that from July 2008 to June 2009, more than 451,000 visitors came to DeGray Lake. 

Transportation Infrastructure

  • Clark County is located off of Interstate 30 and retail developments located near this interstate could potentially capture traveler spending.

  • United States Highway 67 and Arkansas State Highway 7 also cross the county.

Skilled and Educated Workforce

  • Clark County has a total labor force of more than 10,000 people and there is a labor force of more than 91,000 within a 50-mile radius of Arkadelphia.

  • Approximately 57 percent of residents in Arkadelphia and 45 percent of residents in Clark County hold an Associate, Bachelor or Graduate degree or have attended some college classes.

  • Henderson State University (HSU) in Arkadelphia has an enrollment of more than 3,600 students and grants Associate, Bachelor and Master degrees. 

  • Ouachita Baptist University (OBU) in Arkadelphia is a four-year liberal arts college which has an enrollment of approximately 1,450 students.

  • Both HSU and OBU could provide a source of qualified workers for retail stores, including both recent graduates for full-time positions and students who are still enrolled for part-time positions.

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